I’ve been using Epi-soothe shampoo for many years, and I would never use another product on my dog. It is gentle on the skin, and it never has been irritating in any way. Great for animals with skin issues and those without them. I use it on my puppies and adult dogs. It has a very mild scent, and washes out of the coat well. The cream rinse is also a wonderful product. It really is the best and safest shampoo on the market!